Bastian Ovando is a Chilean actor, director and teacher. The brief was creating an engaging and simple brand to advertise the workshops he offers including laughing therapy and theatre therapy. The brand is playful and memorable: The logo is created using a red circle - symbolising a red nose of a clown, while the typography is an altered version of Gotham Rounded. The playfulness of the brand is reinforced by a bright colour palette and set of stylised illustrations that express the 5 keys benefits of laughing. Visit his website to find out more. Disfruten!